Skip Navigation Bar
NIH MedlinePlus the Magazine, Trusted Health Information from the National Institutes of Health

Women's Heart Disease

Join The Heart Truth Community

The Heart Truth National Symbol

The centerpiece of The Heart Truth® is The Red Dress® which was introduced as the national symbol for women and heart disease awareness in 2002 by the NHLBI. The Red Dress reminds women of the need to protect their heart health and inspires them to take action to lower their risk for the disease.

The Heart Truth's Red Dress Campaign

Each February since 2002, The Heart Truth's Red Dress Campaign has held a Red Dress runway event during Fashion Week in New York City. The event is sponsored by the NIH's National Heart, Lung, and Blood Institute (NHLBI).

To make women more aware of the danger of heart disease, the NHLBI is sponsoring a national campaign called The Heart Truth®, in partnership with many national and community organizations. The program's goal is to raise awareness about heart disease and its risk factors among women and educate and motivate them to take action to prevent the disease and control its risk factors.

Primary Objectives

The program is especially for women ages 40 to 60, the age when a woman's risk of heart disease starts to rise. But its messages are also important for younger women, since heart disease develops gradually and can start at a young age—even in the teenage years. Older women have an interest too—it's never too late to take action to prevent and control the risk factors for heart disease. Even those who have heart disease can improve their heart health and quality of life.

Heart disease disproportionately affects women of color. African American and Hispanic women, in particular, have high rates of the major risk factors for heart disease, including obesity, physical inactivity, high blood pressure, and diabetes. The program's objectives recognize the critical need to eliminate health inequities by placing an emphasis on reaching African American and Hispanic women with heart health awareness messages and science-based public education information.

Woman making heart symbol

National Wear Red Day®

On Friday, February 7, 2014, join The Heart Truth® Campaign by wearing red to show your commitment and passion for fighting for women against heart disease. Because by the end of the day, everyone should know why Women Go Red.
Read More "Women's Heart Disease" Articles

Heart Disease in Women / Heart Attack Symptoms / Join The Heart Truth Community / Cindy Parsons and Follow the Fifty / Heart Disease Risk Factors

Winter 2014 Issue: Volume 8 Number 4 Page 22-23